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Metrics

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Annual Contract Value (ACV)

The average annual contract value from customers.

Annual Recurring Revenue (ARR)

The revenue that a company expects to receive on a yearly basis from customers for providing them with products or services.

Average First Response Time

Average time to first respond to a support ticket.

Average Resolution Time

Average time to resolve a support ticket.

Average Revenue Per Account (ARPA)

Average revenue generated per account.

Average Revenue Per User

Average amount of revenue generated by active users during a period of time.

Average Revenue Per User

Average amount of revenue generated by active users during a period of time. What makes a user "active" must be defined.

Average Revenue per User

The average revenue generated per user or unit.

CAC:LTV Ratio

The ratio of the cost of acquiring a customer to the lifetime value of a customer.

Cash Burn Rate

The rate at which a company uses up its cash reserves or cash balance.

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